[MarTech Wiz]

SEO for WordPress: 27 Essentials to Master in 2017

In this SEO for WordPress Webinar recording, we cover 27 essential factors to optimize your WordPress site for search.

While WordPress is an SEO-friendly platform, you still need to configure several settings to fully optimize it.

The WordPress SEO recommendations we cover fall into 3 buckets:

  • 1
    Allowing search engines to know your content exists
  • 2
    Signaling to them what the content is about, and
  • 3
    Assuring them it will be a valuable and hassle-free experience for any users it sends to you


In this 60-minute webinar, we touch on the following:

• Canonical tags
• Noindex pages
• Page speed
• Permalink structure
• Site Structure
• On-page SEO
• Technical SEO
• WordPress SEO best practices
• Focus keywords
• Meta description
• Title Tags
• SEO copy best practices
• Headers like H1, H2, etc
• Image Alt Text
• Breadcrumbs
• Internal linking
• XML Sitemaps
• Choosing an SEO-friendly theme
• Minify CSS, JavaScript, and HTML
• Optimize image size
• Why Content Delivery Networks (CDN)?
• Installing cache plugins
• Social share plugins

A little plug: If you like this webinar, check out our flagship course The Free SEO Tool Stack Course where we outline a full SEO system using only hand-picked free SEO tools. It’s a 40-lesson, 7-hour course of insightful screencast videos.

While this webinar mostly covers parts of on-page and technical SEO, our in-depth course covers SEO from start to finish. Check it out and get a huge discount for watching the webinar:

https://www.martechwiz.com/free-seo-tool-stack-course/
(For discount, use promo code: w1)


Tools that we touch on

We touch on several tools in this 2017 SEO tutorial for WordPress.  We primarily use the SEO plugin Yoast (which is similar to All-in-One SEO pack). Many items can be down simply in the WP Dashboard. In addition, the tools and sites we cover include:

WP Smush, compressjpg.com, compresspng.com, Google Search Console, Google PageSpeed Insights, GTMetrix, Autoptimize, W3 Total Cache, WP Super Cache, GIMP, Amazon Cloudfront, Cloudflare, and Simple Share Buttons.

Every SEO tool, plugin, service or SaaS product mentioned above is free.

No matter the nature of your website or blog, we will show you best practices that should significantly increase your rankings.

Video and Slides for SEO for WordPress Webinar

Slides from WordPress SEO Webinar

What are your biggest questions or challenges with SEO for WordPress?